Press Releases

Roswell City Parks Welcome New Riverside Outdoor Adventure Business

Atlanta, GA (June, 2020) — Nantahala Outdoor Center (NOC), one of the nation's largest outdoor outfitters, will open the doors to its newest location in Roswell, GA beginning June 20th, 2020. A small, RSVP-only "first launch" will be held Wednesday June 24th with VIPs, local officials and media representatives. The opening of river and land based activities within the Chattahoochee National Recreation Area marks the 8th adventure operation for the outfitter across the Southeast and the second expansion within the greater Atlanta, GA market. Learn More. View Release on PR Newswire.


Nantahala Outdoor Center, corporate partners, establish coronavirus employee relief fund

Bryson City, NC (April, 2020) — Nantahala Outdoor Center (NOC) announced the creation of an Employee Relief Fund to address immediate and critical employee hardship caused by the novel coronavirus (COVID-19). Working in partnership with Coca-Cola Consolidated (Coke), the NOC Employee Relief Fund is a combination of Nantahala Outdoor Center funding, corporate partner sponsorship and elective employee donations. Learn More


Nantahala Outdoor Center selected as Roswell riverside concessionaire

Atlanta, GA (January, 2020) — Nantahala Outdoor Center (NOC) will be opening a new location in Roswell, Georgia in Spring 2020, bringing a new approach to community-based outdoor activities, rentals, and education along the Chattahoochee River. The concession, awarded by the City of Roswell Parks & Recreation Department and approved by Roswell City Council on January 13th, 2020, will be located at Azalea Park and Don White Memorial Park along the Chattahoochee River corridor. Learn More. View Release on PR Newswire


Nantahala Outdoor Center announces Spring 2020 Events

Bryson City, NC (February, 2020) — Nantahala Outdoor Center (NOC) has released its 2020 Spring Event series, including classics like the Merrell Adventure Dash and Spring Fling as well as special events such as the ICF Wildwater World Championships and the Woman's Paddlfest. Join NOC this spring for family friendly outdoor oriented events in the mountains of Western North Carolina. View Release


Nantahala Racing Club Wins American Canoe Association’s 2016 Stroke of Achievement Award

Bryson City, N.C. (October, 2017) — Nantahala Racing Club, Western North Carolina’s incubator for aspiring paddlesports athletes, earned recognition by the American Canoe Association for “superior performance and program development” among ACA-affiliated clubs nationwide. Learn More.


Nantahala Outdoor Center’s Fall 2016 Event Line-Up

August  30, 2016 Gather at the river for the year’s best festivals, races & whitewater paddling. Learn More!


MIchal Smolen Becomes Nantahala Outdoor Center's 23rd Olympic Athlete

May 11, 2016 - When Team U.S.A. marches into the Olympic stadium this summer in Rio de Janeiro, Brazil at the Opening Ceremonies of the Olympic Games, Michal Smolen will become NOC's 23rd Olympian in the sport of Whitewater Canoe Slalom. Learn More!


Embark on Adventure in 2016

February 15, 2016
Nantahala Outdoor Center is all set for an unforgettable 2016. From ultimate river families establishing annual rafting traditions to Olympic hopefuls preparing for Rio this summer, there’s a story to tell around every bend. Learn more!


NOC Hosts ICF Junior & U23 Wildwater Canoeing World Championships, August 2-7


July 15, 2015 - Nantahala Outdoor Center (NOC) will host the 2015 International Canoe Federation's Junior and U23 Wildwater Canoeing World Championships, August 2-7 on the Nantahala River. The event will be the premier competitive paddling event in the United States this summer, featuring 140 athletes ranging in age from 15 to 23 years old. Fifteen contries will be represented, with many paddlers coming from Europe and as far as Australia. To learn more about the Wildwater sport and the event, click here.


NOC Introduces a Hot Summer Events Line-Up

June 10, 2015 - NOC welcomes summer with a full selection of events for families, vacationers and whitewater paddlers. There's something for guests of all ages and skill levels to enjoy during the months of June, July, August and September along the banks of the river. Multi-day adventures are available for visitors interested in rafting or zip linging by day and relaxing by night in one of NOC's newly renovated cabins. Learn More!


NOC's Event Line-Up for Spring 2015

March 30, 2015 - Head to NOC for a weekend of family adventure or for the opportunity to compete in the excitng sport of whitewater paddling. There's something for guests of all ages and skill levels to enjoy this spring at the Nantahala Outdoor Center. The event line-up features all activities occuring April through May, 2015. Learn More.


NOC Sponsors 212-Mile Smoky Mountain Relay

December 2, 2014 - Registration is now open through April 10 for the Southwast's most grueling team race: The Smoky Mountain Overnight Relay to be held April 17-18, 2015. This year marks the relay's sixth season and the fifth time NOC has co-shosted the run. Start training today! Learn More.


NOC's Great Pumpkin Pursuit set for October 25

October 13, 2014 - Enjoy leaf season in the Smoky Mountains at Nantahala Outdoor Center's annual NOCtoberfest event on October 25, 2014, from Noon to 5 p.m. This free, family-favorite celbration offers activites, live music and prizes for all ages to enjoy. Learn more.


NOC Recognized as Top 100 Retailer by Outdoor USA Magazine

September 4, 2014 - Nantahala Outdoor Center (NOC) is named on of the Top 100 outdoor speciality retailers in the United States in the September issue of Outdoor USA Magazine. The magazine's list of Top 100 Retailers recognizes the leading independent, outdoor speciality retail businesses for their outstanding work and entrepreneurial drive. Learn More.


NOC Hosts Pan American Freestyle Kayaking Championships

August 15, 2014 - Nantahala Outdoor Center (NOC) will host the 2014 International Canoe Federation's Canoe Freestyle Pan American Championships on the Nantahala River, near Bryson City, NC. The event will be held September 4-6 and will feature athletes from North and South America, including several medalists from last year's World Championships. Learn More.


Nantahala Outdoor Center to Open Two Adventure Centers in Atlanta's Chattahoochee River National Recreation Area 

August 11, 2014 - Nantahala Outdoor Center (NOC) and the Chattahoochee River National Recreation Area (CRNRA) have announced NOC will open two riverside adventure centers on the Chattahoochee River in Atlanta, GA. NOC's Chattahoochee outposts will offer guided river trips, paddling instruction, paddlesports and specialty retail, guided fishing tours, food and beverage options, shuttle services, special events and a wide variety of watercraft rentals including kayaks, tubes, rafts and stand-up paddleboards. Learn More


NOC Names Astral Designs Its 2014 Vendor of the Year

August 6, 2014 - Nantahala Outdoor Center (NOC) named Astral Designs the winner of the prestigious 2014 Vendor of the Year award today at the Outdoor Retailer Summer Market in Salt Lake City, UT.  Learn More


NOC Hosts 2014 Whitewater Junior Olympics August 9-11

July 23, 2014 - Hosted by Nantahala Racing Club (NRC), the non-profit partner of Nantahala Outdoor Center (NOC). The event will be held on the Nantahala River August 9-11 and will feature all three whitewater disciplines (freestly, slalom and downriver). Learn More


NOC & American Whitewater Present DamNation Film Screening

July 18, 2014 - Produced by Patagonia, DamNation is a documentary film that addresses America's changing philosophies around dam construction and removal in relation to the life and health of our nation's rivers. Learn More


Nantahala Racing Club Competes for $25K Grant

July 14, 2014 - Nantahala Outdoor Center's (NOC) non-profit partner Nantahala Racing Club (NRC) is one of 10 finalists to receive The North Face Explore Fund Grant for 2014. Winning the $25K award would accelerate NRC's efforts to connect underserved children with the outdoors in Western North Carolina. Learn More


NOC Advocates Active Outdoor Lifestyle for Children

July 8, 2014 - With a passion and a mission to reconnect children with nature through fun and healthy activities, Nantahala Outdoor Center (NOC) is unplugging kids from their electronis and giving them the opportunity to develop a lifelong appreciation for outdoor exploration, personal development and environmental stewardship. Learn More


NOC Graduates Second Class of Elite Master Guides

July 2, 2014 - This May, 20 of Nantahala Outdoor Center's (NOC) top river guides completed NOC's exclusive skills development and advanced search and rescue course, NOC Master Guide Training. Learn More


NOC Master Guide Breaks World Record

July 2, 2014 - NOC Master Guide Brad McMillan ran a 70' waterfall in Alabama in April - a new world record for an open canoe. Learn More